Market Intelligence Manager
hace 2 días

Are you a good rebel? Our client is leading a revolution in the food industry and we are proud of helping them in doing so.

In Heura they are food activists and they want to take out animals from the food equation. They believe technology brings us the chance to build a food system that solves our current challenges and answers to our values.

Would you like to join them in the pursue of their mission?

As a Market Intelligence Manager , your main duty will be to build and share structured market intelligence to support better decision taking about how to win in the markets : Identify consumer insights, understand drivers and barriers per segments and markets, validate Heura comms and Innovation proposals, summarize markets dynamics, track Heura performance and identify opportunities, compile competition activities.

Your challenge

  • Build one source of truth. You will create the Marketing intelligence hub, connecting the dots across different sources of information, managed with limited budget.
  • a common vision towards challenges and opportunities.
  • Create strong fact-based storytelling Work with Marketing, Sales and Communications to develop convincing, easy-to-understand and fact-based arguments : Sales stories, activation recommendations, performance reports.
  • Your recommendations will have business and social impact, this is a strategic role.

  • Optimize limited budget. Identify and take advantage of potential sources of information : agency reports, sector congresses, public authorities, sales contacts, social media Translate this information into organized and shared intelligence.
  • Look for and negotiate international deals with most efficient suppliers, using agile and online methodologies vs traditional more expensive research.

  • Connect Sales -Comms R&D. Support all Commercial and Innovation functions understanding real needs and providing solutions.
  • This is not a service department, this area should light the way to accelerate growth.

  • Develop and be part of an amazing, high-performance team. Work as a team player within the Marketing area and other areas, living our values, developing people’s talent and bringing the best and more motivated profiles onboard.
  • You will rock at this role if

  • More than anything else, you care about the mission, and you see it as a personal problem to be solved professionally.
  • You have 4+ years of experience in an Insights / Market Research position in FMCG, ideally Food Industry, and 2+ years experience in Marketing roles.
  • Your analytical skills are your strength and you are used to deal with different sources of information : quantitative, qualitative, destructured.
  • You are a strategic thinker; drawing the big picture from different pieces of information, dealing with uncertainty gaps as something normal.
  • The FMCG Model has no secrets for you; you are marketi oriented understanding the consumer and channel dynamics.
  • You love being an activator, making things happen and bringing great leadership skills to push key projects in order to drive targeted results.
  • You thrive in an ever-changing structure and show flexibility and willingness to share your curiosity and an innovative way of thinking
  • You speak English fluently.
  • Heura Life benefits

    To make this world a better place is hard work, so they support their Dream Team with :

  • Limitless professional development at Europe’s fastest-growing company in its category
  • Culture of freedom, responsibility, and radical honesty
  • An entrepreneurial environment that encourages innovation
  • Unlimited holidays
  • Flexible working environment
  • Private Health Insurance
  • Cool perks such as fresh fruit and healthy snacks
  • Discounted gym memberships
  • Discounts on Heura’s products
  • After-work gatherings every month and other cool company events
  • If you see yourself succeeding in this role and meet the key requirements, we would love to meet you!

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