Campaigns Management Specialist
Madrid, Spain
hace 10 horas

This is Us.

A team of more than one thousand people sharing an idea : doing our bit in helping our clients create a better future for themselves , providing them with the tools they need to get where they want to go.

In today’s world, we know this happens because we are a fully online bank . We were born out of that idea and 20 years on, technology, simplicity and transparency continue to be the ingredients of the recipe that leaves the best taste in our mouths : being more than just a bank, someone useful in the lives of the millions of clients who have chosen us.

The way we do things also mirrors our eagerness to innovate. We are proud to be one of the very first banks to work with agile methodologies.

It doesn’t ring a bell yet? No worries, we will be delighted to tell you all about it. You will find it’s one of those things you’ll want to repeat over and over.

And although we are based in Spain, we like to cross borders. We are lucky to work with international teams every day across 44 countries , composed of women and men as equal as they are diverse.

Because here you are completely free to be who you want to be, love whomever you choose, and even go for pineapple as your pizza topping.

Making things happen, helping others be successful, always being one step ahead that’s our DNA. If you look at yourself in the mirror and your reflection matches our way of being and working we are looking forward to meeting you!

Your role and work environment :

Customer interactions & Monetization Tribe is focused on giving our clients relevant communications anytime, anywhere. In order to achieve this mission, we are looking for a Customer Journey Expert who help us to manage, define and deliver the best communication strategy to achieve the business goals, while boosting our client satisfaction and engagement

As an expert, you will deliver all the necessary business know-how and skills within the Squads to realize the shared purpose.

Your key responsibilities :

For us a Customer Journey Expert in Campaigns Management is someone who :

  • Knows how to personalize and be relevant in each communication between our clients and ING
  • Considers the data and a deep understanding of the customer journeys to help them make the best decision using the most appropriate communication trough the different existing channels.
  • Manages client’s communications and is able to define a client-oriented contact strategy that prioritizes the detection of real time events trough digital channels and mobile
  • Has previous experience defining campaigns with the business lines, knows the target of them, and chooses the best moment considering the global communications strategy of ING.
  • Is focused on the client and follows the saturation and frequency rules stablished in our strategy, while keeping the sight on the business needs
  • Supervises the communications to measure their effectiveness and the value added for our clients, identifies improvements needed, and proposes solutions in a continuous feedback cycle.
  • Is an expert in campaign management tools such us UNICA, Infor Epiphany or SAS Campaign. Also knows how to use SQL.
  • What are we looking for?

  • Someone who has at least three years of experience in a similar role.
  • Knows how to work with internal clients and stakeholders analyzing the impact of each communication proposed and measuring the value of them
  • Is able to work and understands a complex environment, has a global overview of the strategy and generates simple and scalable solutions.
  • Is teamwork enthusiast
  • Is flexible and willing to work in a multidisciplinary environment with the rest of the company.
  • Has a advanced level of English and wants to join an international environment
  • Loves challenges and takes on the challenges of stakeholders as his / her own
  • What do we offer?

    The time you spend at work, the challenges you face or the lessons you get are very important, but What about your personal life?

    At ING we want your work to fill you in every way, and that is why we take care of even the smallest detail.

    Check out what is waiting for you!

    Flexible schedule and 100% flexible e-working.

    Work or e-work? We have a totally flexible model : choose the one that best suits you.

    Restaurant card.

    So that thinking about what to have for lunch doesn’t take up your time or your cravings.

    Our house will be your home.

    In our offices you can find electric mobility solutions, doctor, hairdresser, gym, urban orchard, The Good Service (to help you in your arrangements) and much more!

    Life insurance.

    We hope you don't need to use it!

    Health insurance.

    For you and all your family (spouse / partner and children).

    Flexible retribution.

    In addition, you can enjoy our flexible remuneration model, through which you can access other services such as nursery, transport card, training aids

    Free company shuttle.

    It doesn't matter where you live. We have 6 routes (North, Central, South, A5, A42 and A6) to get you to work comfortably.

    Banking benefits.

    Special loan or mortgage terms after 6 months working at the bank.

    And benefit from our pension plan after 2 years with us.

    More health, more sports.

    Runners club with your own trainer.

    Clinics with professional, world-class athletes.

    Physiotherapy service on site.


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