AliExpress Influencer Marketing Specialist Madrid
Alibaba Group Holding Limited
Madrid, Spain
hace 4 días

Job Description

1. Developing and implementing influencer marketing strategies and plans based on the needs and goals from category, brands, marketing and prmotion teams, and promote sales and user growth through influencer marketing 2.

Communicate and coordinate with internal category, merchants, marketing teams and external influencers or agencies to plan and execute creative activities and daily influence's sales project.

  • 3. Effectively sort out a set of methodologies for influencer operations, promote landing on the strategy and product side, and can be reused in multiple categories, with a clear ROI awareness;
  • 4. Developing, managing and maintaining various potential influencers and MCNs suitable for Aliexpress in Spain, designing and executing different marketing strategies and creative activities for different types of influencers 5.

    Understand and study Spanish social media trends, influencer trends, effective influencer cooperation models, and competitors' influencer strategies

    Job requirements

    1. More than 3 years of social media and influencer marketing experience. Work experience in large companies or e-commerce company is preferred 2.

    In-depth understanding of the Spanish social media marketing industry and the influencer ecosysterm, and a good understanding of the effective influencer cooperation methods and gameplay.

    Those who have successful cases are preferred 3. Excellent expression, communication and negotiation skills, good time management ability and project management ability, with creativity, independent thinking and teamwork spirit 4.

    Native Spainsh speaker is prefered or fluent in Eglish


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