Digital Account Director
TransPerfect
Palma, Balearic Islands, Spain
hace 2 días
source : Appcast

Description :

The digital account director is responsible for directly managing client relationships and coordinating project tasks for Search Engine Marketing, Search Engine Optimization and Social and emerging media.

The position reports to the global director of digital content optimization and assists with developing proposals for new business, growing ongoing client relationships, and project-managing digital work with our EMEA and global production teams.

Responsibilities :

Assisting with the execution of digital marketing projects and building our global offering :

  • Onboading client relationships for SEO, SEM, Social and Emerging Media
  • Managing production resources to ensure on-time completion and quality deliverables
  • Assisting our sales team with the preparation of proposals to win new business
  • Researching industry trends and tools, and updating and developing internal processes to reflect best practices
  • Developing our EMEA digital practice group
  • Assisting with development and execution of client digital strategy
  • Overseeing implementation of digital assets, including trafficking of ads and keywords in Paid Search
  • Conducting recurring client status calls and updates and managing next steps with stakeholder teams
  • Overseeing monitoring of client campaign performance and presenting reports and analysis to clients
  • Carrying out English SEO, SEM, Social and Emerging Media creative and campaign management work, as needed
  • Tracking the success of our internal business group and preparing reports
  • Assisting with the development of case studies and presentations that illustrate the value of our business group
  • Qualifications :

  • At least 5 years of digital marketing experience, overseeing a digital book of business in an agency setting
  • Bachelor’s degree in marketing, communications, business or related discipline
  • Client-facing experience in project management, business development and / or presentations
  • Familiarity with best practices and the latest developments in Paid Search, SEO, Social Media, Mobile and Display advertising, particularly how they translate in Asian markets in engines including Google, Bing, Yahoo!, Baidu, Naver, etc.
  • Experience managing paid campaigns in Google AdWords, Yahoo, Bing, Facebook and other digital advertising channels; experience managing Baidu, Naver, Weibo, Wechat, etc. a plus
  • Familiarity with standard performance metrics in digital marketing (impressions, clicks, click-through-rate, conversions, etc.
  • and reporting formats in various digital channels

  • Excellent oral and written communication skills
  • Eagerness to work in an international office that collaborates daily with colleagues and clients in multiple locations around the world
  • Comfort with assigning and explaining complex project tasks to offsite team members and clients
  • Detail-oriented, deadline-driven, organized; comfortable with variable workloads and adapting to new business challenges;
  • customer-service-focused; eager to learn

  • Interest in international business is a given; proficiency with other languages is a bonus!
  • By applying, I confirm I have read and accept TransPerfect's Privacy Policy : https : / / www.transperfect.com / about / data-privacy-recruiting

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