Field Marketing Manager Iberia & Italia
Madrid, Community of Madrid, Spain
hace 4 días
source : Linkedin

We’re looking for a Field Marketing Manager to scale and execute our marketing programs across Spain, Portugal and Italy.

You will work closely with Sales and Marketing to run creative and data driven ON / OFF marketing campaigns, targeting Enterprise audiences primarily but also startups.

This position reports to the Head of Demand Generation and will partner with key Marketing and Sales leaders. This is a challenging position in one of the fastest growing fintechs in Europe.

What will you be doing ?

  • Focusing on the Spain / Portugal / Italy region, you will be in charge of the Field Marketing strategy and execution that aligns with local goals and budget, but also global marketing plays and regional sales priorities.
  • Work closely and build relationships with global and local sales teams to align our go-to- market strategy and reach our targets.
  • Drive awareness and lead generation through ON / OFF tactics such as Events, PR, ABM, Digital marketing campaigns.
  • Partner with Content & Design teams to create local content and marketing / sales collateral. Such as customer success stories, market trends, thought leadership interviews.
  • Support our Partner Marketing activities to develop and deliver joint account based partner marketing (webinar, events).
  • Coordinate with Inbound and outbound specialists to localize global campaigns.
  • Base decisions on data-driven insights into the full event lifecycle.
  • Identify new marketing activities, manage all local agencies and produce projects from concept to completion.
  • What skills and experience do you need ?

  • Proven B2B Field Marketing experience, ideally in Spain and / or Europe in a B2B fintech or Software / Saas company.
  • 2+ years of experience in planning a range of events / webinars and digital campaigns for multiple audiences, preferably at a tech company.
  • A great mix of data driven and creative mindset with excellent communication skills.
  • Significative experience in sales-led go-to-market, working closely with a large sales team.
  • Spanish native speaker. Professional English and a third European language is a plus.
  • Experience in payments, e-commerce and marketplaces is a plus.
  • Experience working with Salesforce.
  • Fast learner, curious and willing to work in a fast-paced environment.
  • Experience at a high-growth company within a $50-150M ARR range.
  • Benefits

  • Flexible remote policy
  • Extensive team experience (Annual team building, Quarterly team event, birthday celebration budget)
  • Transparent career and on demand training program on hard and soft skills.
  • All the latest tech you need.
  • As this is an international position , only applications in English will be considered .

    How about the process ?

  • HR call
  • CMO interview
  • Local head of Sales interview
  • Case study
  • Interview with one Marketing team member
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