Sales Representative On Trade
Almeria, Cádiz, Madrid, Málaga, Marbella, Murcia, Tarragona, Valencia, Zaragoza, Spain
hace 3 días

About the role

  • In this role you will be accountable for creating value through driving revenue and developing relationships with on trade customers in the central region of Spain.
  • You will create the legacy of Bacardi and drive key decisions that will significantly affect Bacardi’s presence in the on trade in Spain.

  • You will be responsible to deliver key targets as determined by the Country sales plan.
  • You will develop, and maintain, effective relationships with customers and Key influencers and influence the positioning of Bacardi brands in the On Trade.
  • You will be accountable for the implementation of the Commercial plan that delivers against customer programs agreed in the Country Integrated Activity Plan (IAP) specific to the On Trade customers.
  • You will drive use of Picture of Success and approach to activate our brands to influence consumers at the point of purchase.
  • You will identify opportunities and guide the development and execution of strategies to maximize Bacardi’s performance at On Trade customers in your region, achieving value creation.
  • Responsibilities

  • Deliver results & excellence in execution
  • Deliver on predefined key revenue targets.
  • Deliver on Pictures of Success targets.
  • Increase distribution of our brands at the outlets.

  • Input into the shaping of the channel & portfolio strategy of the On Trade.
  • Build effective long-term relationships with your Customers & Key influencers.
  • Acquiring of suitable outlets with (high) potential for the brand.
  • Increase visibility through the use of POS materials.
  • Ensuring the quality of our drinks.
  • Plan and coordinate promotions in On Trade outlets.
  • Relentlessly drive a pay for performance based approach with Customers.
  • Good communication to all stakeholders within Bacardi Spain.
  • Develop talent and capability
  • Implement standardized Commercial best practices.

  • Performance : Achieve financial targets, Achieve Pictures of Success targets for
  • Customers in Spain.
  • Value share : Drive Value share growth of Bacardi brands.
  • Commercial scorecard : Achieve goals defined in Commercial Scorecard and
  • Country Capability Action Plan.
  • Customer : Achieve target customer satisfaction measures.
  • Employee engagement : Drive sustained improvement in engagement and
  • enablement.
  • THE REWARDSFor this role, you will receive the following : A competitive base salary, annual bonus in line with our Annual Incentive Plan and competitive local market benefits.

    Skills and Experience

    To be successful in this role you will have / be :

  • Bachelor degree.
  • Demonstrable track record of performance in Commercial, First hand field sales experience preferred.
  • Fluency in English.
  • Strong negotiation skills.
  • Full-time availability.
  • Demonstrable affinity with On Trade, Events and / or Promotions.
  • Discipline, structures and a good ability to organize your work dependently and effective.
  • If necessary, you are available and willing to work in the evenings and weekends.
  • The following experiences are preferred :

  • Experience in the Spirits Industry and / or Beverages is a distinct advantage
  • Our culture

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