Brand Manager
Barcelona, Catalonia, ES, N/A
hace 4 días

Brand Manager

This position is responsible for the development of assigned brands through the achievement of specific growth objectives.

The position resides within the country's marketing function and will assume responsibility for assigned key Power Brands within the category.

The Brand Manager will play a key role in supporting the development of the overall category strategy and is expected to drive the growth of their assigned brands through excellent marketing execution.

Responsibilities :

  • To manage a brand within the context of the agreed strategies to maximize long term sales and profitability
  • To develop, recommend and lead the execution of local marketing plans for assigned brands and manage the effective deployment of the marketing budget
  • To contribute to the development of category strategies
  • Contributing to RB Innovation by delivering a product development program to generate consistent sales and profit Growth
  • To develop, recommend and execute annual marketing plan activities, including local media strategy and plans
  • To initiate and manage market research projects to deliver powerful consumer and customer insights as to the basis for long term brand growth.
  • Develop these insights into achievable plans

  • To lead the development of local copy strategy / executions and / or to ensure adaptation possible for other regions
  • In close co-operation with the Sales function and Trade Marketing. Identify trade needs / opportunities, developing pricing and distribution strategies and trade promotions for assigned brands
  • What are we looking for :

  • Business administration degree
  • English Level Advance
  • Spanish level Native
  • Strong commercial awareness
  • Entrepreneurial
  • International outlook
  • Strong sense of urgency and achievement
  • Resilient and able to respond under pressure
  • Ability to influence
  • Strong analytical skills
  • Creativity
  • Financial skills, P&L understanding
  • Willing to relocate internationally to pursuer career opportunities
  • The business language in RB is English, therefore fluency in English is essential. Fluency in another language (s) is advantageous.
  • Equality

    In return, RB offers very competitive salaries with excellent benefits and the chance to progress your career within a truly global organization.

    RB is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status or any other basis protected by appropriate law.

    All hiring decisions are made based on merit, competence and business need.

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