This position is responsible for the development of assigned brands through the achievement of specific growth objectives.
The position resides within the country's marketing function and will assume responsibility for assigned key Power Brands within the category.
The Brand Manager will play a key role in supporting the development of the overall category strategy and is expected to drive the growth of their assigned brands through excellent marketing execution.
To manage a brand within the context of the agreed strategies to maximize long term sales and profitability
To develop, recommend and lead the execution of local marketing plans for assigned brands and manage the effective deployment of the marketing budget
To contribute to the development of category strategies
Contributing to RB Innovation by delivering a product development program to generate consistent sales and profit Growth
To develop, recommend and execute annual marketing plan activities, including local media strategy and plans
To initiate and manage market research projects to deliver powerful consumer and customer insights as to the basis for long term brand growth.
Develop these insights into achievable plans
To lead the development of local copy strategy / executions and / or to ensure adaptation possible for other regions
In close co-operation with the Sales function and Trade Marketing. Identify trade needs / opportunities, developing pricing and distribution strategies and trade promotions for assigned brands
What are we looking for :
Business administration degree
English Level Advance
Spanish level Native
Strong commercial awareness
Strong sense of urgency and achievement
Resilient and able to respond under pressure
Ability to influence
Strong analytical skills
Financial skills, P&L understanding
Willing to relocate internationally to pursuer career opportunities
The business language in RB is English, therefore fluency in English is essential. Fluency in another language (s) is advantageous.
In return, RB offers very competitive salaries with excellent benefits and the chance to progress your career within a truly global organization.
RB is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status or any other basis protected by appropriate law.
All hiring decisions are made based on merit, competence and business need.