Marketing Manager - Northern Europe (German speaker) “REMOTE”
Barcelona, Catalonia, Spain
hace 2 días
source : Appcast

About Us

Every day, the complex challenges of global shipping and logistics bring growing pains that fast-growing online brands struggle to negotiate.

Getting products into the hands of customers quickly and affordably is a challenge for most. At Auctane, we serve and champion these merchants every day.

Our software stack solves shipping and logistics problems that arise as merchants scale, so they can focus their time, energy, and resources on what matters most.

Auctane is a team of shipping and software experts with a passion for helping merchants move their ideas, dreams and innovations around the globe.

The Auctane family includes ShipStation, ShipWorks, ShipEngine, ShippingEasy, Stamps, Endicia, Metapack, Shipsi, GlobalPost, and Packlink.

Our partners include Amazon, UPS, USPS, eBay, BigCommerce, Shopify, WooCommerce, and Walmart.

At Metapack we work with well-known global retailers and major brands such as ASOS, Adidas, Burberry, John Lewis, Boohoo, eBay, and Zalando.

In fact, we work with so many retailers and carriers it’s highly likely that you’ve interacted with us at some point when ordering goods online!

Why would I want to be a Marketing Manager at Metapack?

It is an exciting time to be joining the Metapack Marketing Team as we are in the process of expanding the team with new functional and regional roles.

We already have solid operations and business being executed in Northern Europe but with best in class products, solutions, and opportunity we’re very committed to the growth of this market.

As the Marketing Manager for the region, you will be responsible for designing and executing the regional plans and be the primary marketing contact for all business stakeholders in that region.

This is the perfect role for a self-motivated marketer who can thrive independently, but also enjoys working collaboratively in a dynamic, fast-paced, cross-functional team environment.

This position is eligible for full-time home-based remote work.

What would I be doing?

  • The Marketing Manager is responsible for developing a successful marketing plan and executing field marketing programs in Northern Europe, in alignment with global company positioning, and local sales strategies
  • Collaborating with the global marketing and local sales teams to raise brand awareness and create new business opportunities for our solutions
  • Working closely with the global marketing and local sales teams to develop and implement awareness and demand generation programmes in Northern Europe that are aligned to the business strategy
  • Designing and executing localised inbound and outbound field marketing activities to ensure monthly and quarterly lead generation and pipeline objectives are met.
  • These activities include events, email / digital outreach, lead nurture programmes, partnerships with technology vendors, industry groups, etc

  • Maintaining the corporate strategic objectives, direction and vision in all marketing activities and material when executing the strategy for prospects and customers in the region, focusing on the fast-growing opportunities with retailers, brands and e-Commerce businesses
  • Defining customer needs and insights, and developing local messaging and campaigns that address different audiences via intelligent targeting and segmentation
  • Working closely with sales to identify local activities to organise or attend and gain support in the execution of these events with attendance and speaking opportunities
  • Developing the overall project plan with milestones and own the high-level project management of each program, including budget
  • Driving company awareness of legal / cultural requirements for local marketing activities and programs
  • Growing the local database of targetable contacts in the right accounts, job levels, and functions and ensure the database complies to GDPR standards
  • Who are you?

  • 3+ years of marketing experience within B2B organisations targeting enterprise-level companies
  • Experience planning and running successful events and campaigns in the Northern European market
  • Proven success in developing programs that address various buying sales cycles and personas
  • Good understanding of the customer buying journey and the marketing / sales funnel and how marketing campaigns and assets feed into it
  • Strong ability to manage and prioritise multiple projects simultaneously and with keen attention to detail
  • Excellent verbal and communication skills and strong ability to communicate in a structured and clear manner to get buy-in across a variety of stakeholders
  • Confidence in negotiating contracts and managing external vendors
  • Possessing a strong positive can do attitude and a willingness to get stuck in
  • Fluent in both German and English
  • It would be great if you also could bring

  • Experience within SaaS or technology organisations
  • Experience of SaaS sales models
  • Experience with sales and marketing automation systems, knowledge of Marketo and Salesforce
  • Background of eCommerce and / or retail industry
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