Marketing Data Analyst
LaFourchette SAS
Madrid, Spain
hace 16 días

TheFork, a TripAdvisor® Company is the leading online restaurants reservation platform in Europe with a network of more than 50,000 restaurants worldwide, more than 18 million monthly visits, 11 millions of opinions and more than 13,000 restaurants in Italy.

The platform operates as "LaFourchette"in France and Switzerland as "ElTenedor" in Spain, as "TheFork" in Italy, Belgium, Portugal, Brazil, Sweden and Denmark, the Netherlands and Australia.

TheFork connects restaurants and diners website and application, as well as through TripAdvisor. Users can easily select a restaurant according to their own criteria (such as the localization, type of cuisine, restaurant type and average price), consult their reviews, check real-

time availability and instantly book online. For restaurants, TheFork provides a software solution, TheFork Manager, which enables restaurants to optimize reservation management, streamline operations and ultimately improve service and revenues, following Yield Management principles of price variability relative to time, a practice used successfully in the travel and hotel industries.

What you will do :

As Global Marketing Strategic Analyst, you will be responsible for the revenue target accomplishment of several countries :

  • Monitor main KPIs so when needed, set in place actions to drive business back in track Company’s main KPIs to drive local sales and marketing teams.
  • Deep dive at source (SEM, SEO, CRM ) and product (App, Mobile, Desktop) level.Big partners main KPIs to reinforce collaboration while liaising with central Marketing teams.

  • Constant calendar fine-tuning based on local events (holidays, sport events ) to anticipate revenue drops and create improvement plans for both short and long term.
  • Homogenize B2B2C processes in all the countries of the area to serve as a consultant on different tasks : Event target allocationFollow upInputs and guidelines
  • Coordinate with sales and marketing managers of the country for the main key activations and company priorities.
  • Share best practices and adapt them to different countries
  • Who you are :

  • Master’s degree in Business or Engineering
  • 2 year experience in consultancy job
  • Strong ability to influence at top management levels, strong instruction and teaching skills
  • Data and results oriented. Analytical competence. Advance level of Excel.
  • Project management skills
  • Languages : advanced English (both written and spoken). Portuguese desirable.
  • Excellent communication skills
  • Knowledge with Salesforce CRM
  • Skills :

  • Self-motivation and a proactive attitude
  • Problem solving skills
  • Team player
  • Humble and positive attitude and mind-set
  • Passion for gastronomy and interest in the food and restaurant industry
  • What we offer :

  • Permanent contract
  • Competitive fixed salary
  • Ticket Restaurant
  • International working environment
  • Compensation for practicing sports in any gym in Madrid
  • Interesting discount in private health insurance
  • Dining and leisure area
  • Coffee point on each floor with coffee and tea for free
  • Well-being activities and benefits (massages, fresh fruit, free snacks, team building events, etc.)
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