The Role
As a field marketing manager for regulatory, you will develop and execute integrated marketing strategies to raise awareness and drive demand for Veeva’s regulatory solutions in Europe.
You will work closely with sales, market strategists, and product marketing teams in a fast-paced and rapidly growing market.
What You'll Do
Drive demand generation and field marketing plans to support our revenue objectives to grow the existing base and acquire new customers
Own the development and execution of targeted marketing programs that include but are not limited to demand generation campaigns / nurtures, field events, user events, industry events / tradeshows, webinars, and digital tactics
Develop fresh campaign and program approaches to break into new and competitive markets
Understand complex buying / selling processes involving multiple decision-makers for pharma / life sciences purchasing
Manage relevant agencies and 3rd parties in the execution of programs
Work cross-functionally with product, sales, customer success, and other teams to develop and execute go-to-market programs
Track and measure all marketing programs and optimize resources against objectives and budget
Requirements
3+ years of experience in demand generation / field marketing
Ability to identify key marketing insights and turn those insights into actionable strategy and a marketing plan
Strong team player with a positive attitude
Integrated marketing program planning, execution, and reporting experience
Self-motivated, innovative, collaborative, multi-tasker, creative, and analytical
Experience in vendor management and negotiating
Hands-on experience with sales and marketing automation systems
Strong project management skills; excellent attention to detail
Excellent oral and written communication skills
Proven ability to excel in a dynamic, fast-paced environment is extremely important
Nice to Have
Experience within marketing B2B enterprise software or cloud-based solution provider
Pardot and salesforce.com experience preferred
Life sciences industry experiences a plus 
