Senior Trade Marketing Manager
RB
Barcelona, Barcelona, ES
hace 8 días
source : Trabajo Justo

RB is different : ?good enough? isn?t good enough here.

RB is the world's leading consumer health and hygiene company, we work with the best people to challenge conventional thinking and keep giving people innovative solutions for healthier lives and happier homes, through our brands like Nurofen, Strepsils, Mucinex, Dettol, Lysol, Finish and Vanish.

A fantastic opportunity for a Senior Trade Marketing Manager to join our team

The PharmaTrade Marketing Manager plays a key role within the Country Sales team, being responsible for driving 3D?s / 4P?

ss excellence in store across all channels and brand with a clear focus on growing sell out for our brands.

The role will focus building expert knowledge in our key categories per each of the key pharma channels (Direct Sales, Wholesalers & call center), in order continuously improve our GTM model for key brands.

As a Senior Trade Marketing Manager , you will :

  • Understand market trends and channels specifics; capturing and sharing market / customer learnings to be added into our brand strategies to keep building our expertise.
  • Co-leads together with marketing 4Ps and 3Ds recommendations per each brand and channel.
  • Defines an annual plan of activities per channel and brand, capturing key initiatives in order to drive growth.
  • Identify key drivers per brand / channel and establish clear KPIs per brand and also per sales teams members.
  • Follows up the implementation of the category strategy per channel and continuous improvement by identifying opportunities for efficiency.
  • Ongoing internal reporting on execution results to identify gaps and action plans when needed.
  • Ensuring sales tools are delivered on time by lead Pharma Cycle initiatives definition and approval process
  • Lead POS development and consolidation across brands.
  • Leads customer marketing pharma team (2 people) ensuring they deliver their results while keep growing professionally.
  • Building talent is key for RB.

    Is this you?

  • Minimum 5 years? experience in pharma industry on sales / trade marketing position.
  • Are fluent / native in Spanish.
  • The business language in RB is English; therefore, fluency in this language is essential.

    Fluency in other languages is advantageous.

  • Have a minimum bachelor?s degree level ideally in a business-related subject
  • Are results-oriented, entrepreneurial and self-motivating
  • Are tenacious and resilient, driven to achieve even when faced with obstacles
  • Have leadership and interpersonal skills capable of building strong working relationships and influencing and customers and internal teams
  • Have a strong commercial understanding of sales and marketing strategy and planning issues
  • Have strong analytical skills with the ability to develop strategies, tactics and measurable implementation
  • Have the ability to think outside the box
  • In return, RB offers very competitive salaries with excellent benefits and the chance to progress your career within a truly Global organization.

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