Marketing Automation Manager - Multinational
Michael Page
Barcelona, Spain
hace 1 día

Descripción de la oferta

  • Establishing a range of automated marketing campaigns based on various criteria.
  • Reviewing existing marketing campaigns across the business and automating where appropriate.
  • Delivering a steady stream of qualified sales leads for the organisation.
  • Ensuring all platforms within the business communicate with each other to remove discrepancies.
  • Implementing lead scoring practices to enable higher conversions of quality leads.
  • Implementation of a marketing automation platform for the business.
  • Carrying out A / B testing on automated marketing campaigns to maximise results.
  • Segmenting audiences and optimising campaigns to increase effectiveness.
  • Reporting on all campaigns and making changes where necessary.
  • Working collaboratively with other departments to ensure automated campaigns achieve company goals.
  • Manage day to day operations with all agencies involved.
  • Perfil Buscado (Hombre / Mujer)

  • 10+ years of marketing experience
  • 5-10 years prior experience in similar Marketing Automation role
  • Prior experience working for a company(s) performing B2B marketing
  • Deep experience with knowing how to implement different Marketing Automation technologies including both Eloqua and SiteCore Experience Platform
  • Track record of completing marketing automation transformations in prior roles, and delivering against establish KPIs
  • Experience managing marketing agencies with successful results
  • Ability to work in fast paced dynamic environment
  • Fluent in English
  • Qué ofrecemos

  • Based in Barcelona
  • Career development opportunities
  • Interesting remuneration package
  • Contacto : Marleen Ter Heide Marketing Automation Manager Desde Email

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