European Content and Copywriting Manager
Tech Data Corporation
Barcelona, Spain
hace 4 días

Primary location : Liverpool

Job Purpose :

The European Content & Copywriter is responsible for writing and delivering excellent creative copy, corporate writing, audio scripts as well as creating for different types of integrated marketing campaigns and programmes from concept to finished product.

Key Performance Indicators (KPIs) :

Market Share : Market Share Growth by channel, category and vendor versus prior year

P&L : Revenue and margin delivery vs plan, marketing income & profit

Vendor & Customer Engagement : Vendor & customer feedback and customer capability & breadth target achievement

Accountabilities :

Taking into account the Campaigns core message and target audience, brainstorming visual and copy ideas and then writing and presenting options, modifying copy and overseeing the production phase and any translation services required to deliver the copy in multiply languages

Digital : Delivering innovative and relevant Digital content

Working with designers to creative strong creative concepts for promotions and other collateral materials

Creating copy with exceptional cut through on all social platforms.

Developing & monetising European Content and Copywriting as a Marketing Service

Skills and Experience

Minimum of 3 years + International content and copywriting experience

Preferably degree educated in advertising, design or related subject

Journalistic experience

Highly creative and imaginative, and curious about vendor’s products and services

Skilled in writing clear concise and grammatically correct copy

Understanding of the different language styles that appeal to various target markets

Highly organised self-motivated and well organised

Excellent interpersonal and communication skills

Excellent writing for all types of media

Strong understanding of customer and market dynamics and requirements

Knowledge of managing & working with Translation Services providers

Ability to work in a fast paced and pressured environment

Ability to build collaborative working relationships across teams

Use to working within budgets

Possess good project management skills

Awareness of all aspects of B2B marketing

Interested in; Commerce and new advertising trends and techniques

Interested in; Understand why loyal customers buy certain products

Interested in; Competitor activities and successful campaigns being delivered by other Distributors and Vendors.

LI-TT1

Cultural Competency Requirements :

  • Within Tech Data diversity is one of our fundamental shared values. We are a multi-cultural environment and we pride ourselves on being a welcoming place of work where we celebrate inclusion and champion people from a multitude of backgrounds.
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