Brand Manager Chloe
Coty
Barcelona, Spain
hace 1 día

IBERIA SENIOR BRAND MANAGER

LUXURY, BARCELONA

We’re Coty, a global leader in beauty. We’re World #1 in Fragrance, World #2 in Professional Hair Care and World #3 in Color Cosmetics.

Our iconic portfolio of more than 77 brands are sold in over 150 countries around the world. We believe in beauty with a purpose and brands that inspire, no matter where they are in the world.

We are looking for a Senior Brand Manager to join our Marketing Department as part of a multifunctional team, reporting to the Group Brand Manager of Premium and Ultrapremium brands.

You will design Marketing and Trade Brand plans for iconic, luxury brands covering Iberia, work closely with the global marketing functions and ensure the best in class implementation and achieving Brand business targets.

THE ROLE

In this role you will be responsible for :

  • Design and implement marketing and trade marketing plans of the luxury brand portfolio assigned.
  • Implement brand specific plans including POS execution- and track results to recommend on future actions in the market
  • Ensure Corporate Marketing alignment & licenses guidelines fit in all actions, ensuring consistency
  • Design the annual budget plan for the luxury brands and track monthly leading corrective actions if needed.
  • Lead Initiatives Launches (media investment, planning, point of sale execution, trade plan ) engaging all other functions involved in them (Influencer Marketing, Perfect Store, Digital, Sales, Demand Planning, Finance )
  • Do internal and external vibrating brand presentations.
  • Leverage market insights intelligence : identify market, brand and consumer trends to make diagnosis and strategic proposals for the brand.
  • Analyze sell-out and sell-in data to track goals, project results and have brand KPI’s under control.
  • Running key business reports of the brands for decision making.
  • Forecast brand needs in terms of demand planning and ensure a proper Sales & Operations Process together with Supply Chain, Finance and Sales Departments.
  • WHAT YOU’LL BRING

    We’d love to see candidates who have :

    Essential :

  • Experience as Brand Manager minimum 3 years.
  • Experience in Trade Marketing minimum 3 years.
  • Degree in Business Administration or Marketing. Post graduate or MBA desirable
  • Proficiency level of English and Spanish languages
  • Advanced usage on Microsoft office package, mainly excel.
  • Quantitative reasoning and strong analytical skills, mainly applied in market database tools.
  • Accountability experience for a full brand P&L
  • Transversal Leadership skills to lead projects among different functions
  • Proactive attitude, solution provider mindset
  • Excellent teamworking and communication skills
  • Empathic approach on professional relations, flexibility and adaptability.
  • Comfortable managing different projects at the same time.
  • Desirable :

  • Previous working experience in a multinational environment. Preferable experience in luxury markets.
  • Experience working with licensed brands.
  • Digital business mindset & digital activity set management for brands.
  • Experience managing project implementation and working with remote teams
  • Used to work with NPD, Nielsen data for analysis and recommendation.
  • Ability to work with more than one brand accountability.
  • WHAT WE OFFER

    This is unique role with a genuine opportunity to develop your skills in a multinational environment, working with luxury and successful brands.

    You will have the opportunity to innovate and make a real impact in a dynamic and aspirational market. You’ll get to work with a team who are passionate on the work they do within a dynamic company where you can develop your skills and boost your career aspirations at local and global level

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