Regional Marketing Director WEU
Barcelona, Spain
hace 11 días

We are looking for a passionate, strategic and action-oriented marketing professional to lead our Western Europe Marketing teams.

Based in our HQ in Barcelona, as the Marketing Director, your goal is to create the team / structure needed and define our growth strategy across the different countries that Glovo is expanding to, providing both expert strategic thinking and leadership skills.

You will :

  • Define Glovo Marketing and Growth strategy in alignment with HQ
  • Lead a team of Marketing managers across different countries and cities in the region
  • Lead all consumer understanding programs and define the communication strategy per country
  • Manage and optimize Glovo marketing budget, understand local media landscape and define the right mix of digital / non-
  • digital investment to maximize user base growth within the agreed user acquisition targets.

  • Define pricing strategy and promotional calendar with key partners
  • Work with the different Country Managers to deliver Growth and P&L targets
  • Track and monitor key Growth and Content metrics providing the appropriate visibility to HQ
  • Requirements :

  • Minimum of 8 years of marketing experience at a top FMCG company, experience in e-commerce is a plus
  • Highly analytical and comfortable dealing with high growth and complex business challenges
  • Proven track record of building a marketing team, experienced budgeting and executing integrated marketing campaigns across digital and non-digital channels
  • World-class consumer understanding skills
  • International Marketing experience, experience in the markets we operate in is a plus
  • Have a deep understanding of paid, owned and earned media channels, being comfortable tracking and reporting on established performance marketing KPIs
  • Outstanding people management and talent development skills
  • Proficient in English
  • Benefits :

  • A ticket to the moon sitting on the fastest rocket - an adventure filled with challenges and professional growth
  • Offices based in trendy Poblenou (L4), 10 min away from the beach
  • Generous equity pack for all employees
  • Social benefits (such as fresh fruit every day, free Wednesday lunches from our yummy partners, beers on Fridays, bi-monthly culture days, the best coffee machine in the world,...)
  • A young, international and talented team, used to work in a fast paced and vibrant way - currently, we are over 500 employees from all over the world!
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