Designs and implements marketing strategies for specific products (hardware, software or services) or product lines to establish, enhance or distinguish product placement within the competitive arena.
Interfaces with engineering, manufacturing, and sales to develop new products and to ensure smooth new product(s) or product line(s) introduction.
Manages product offerings through the entire product life cycle. Conducts competitive analysis to determine product positioning, market segmentation, channel mix, pricing, volume, product service / support strategy and identifies customer needs.
Product Planning : Responsible for developing product definitions and solution plans designed to address customer needs and / or expand market share.
Evaluates business opportunities to define and optimize the product portfolio through analysis and in-depth understanding of targeted markets, market trends, customer business issues, and the competitive environment.
Uses knowledge of company products, applications and processes to define product strategies and identify product opportunities.
Collaborates with customers and / or third parties to define product requirements for new products or extensions to existing products.
Works closely with product development to create products and validates early product definitions with customers.
Business : CSG Wireless Devices & Operators
Location : Malaga
Travel Required : Occasional long-haul and short-haul travel (5-10%)
Communications Solutions Group - Wireless Devices & Operators
Employment Program : Regular
Duration (temp position only) :
Relocation Benefits : Shift :
Shift : Day Job
Schedule : Full Time (F)
Travel Required :
Candidates can be considered to work from the following locations : Málaga
Keysight is an Equal Opportunity Employer.
Keysight Technologies Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other protected categories under all applicable laws.